Local Business Profile

Albuquerque Florist Inc. Offers Fresh Flowers, Large Inventory

Patrick Rodriguez, November 2012

There’s something fresh about Albuquerque Florist Inc.

Fresh-cut flowers, that is.

Roughly 95 percent of the floral arrangements sold by this Duke City flower shop are farm-direct, meaning the flowers are shipped directly from independent flower farms to Albuquerque Florist, which eliminates the need for a local wholesaler.

“Purchasing flowers directly from farms ensures that our products are very fresh and last longer,” says Brennen Rigler, president of Albuquerque Florist. “Some of our customers have said the flowers we’ve sold them have lasted for up to two weeks.” The company’s warranty guarantees that its flowers will remain fresh for at least seven days.

Albuquerque Florist began in 1942, then known as Collette’s Flowers. A merger with Tartaglia Flowers in 1995 resulted in a name change to Albuquerque Florist. Altogether, the company also owns and operates local flower shops Rose Bud Flowers, Flower Basket, The Flowerage, Gray’s Flowers, Kirtland Flowers, Family Flowers and Sunshine Flowers from its current location, 3121 San Mateo Blvd. NE.

Managing so many local flower shops means Albuquerque Florist has one of the largest inventories of fresh-cut flowers in the metro area, says Rigler. They are also one of the few florists in the area to carry tropical flowers such as bird of paradise and orchids.

More importantly, keeping a higher-than-average inventory has allowed Albuquerque Florist to keep its costs down, passing those savings onto customers, says Rigler.

Most of the designers at Albuquerque Florist have a worked in the industry for quite some time, ranging between five and 30 years of experience, and have won multiple design contests and awards.

One of Albuquerque Florist’s specialties is creating floral arrangements for weddings, of which the flower shop puts together several hundred per year, says Rigler. The company also supplies many of the area’s businesses with flowers for special occasions, including thank-you, sympathy and congratulatory bouquets.

Ordering flowers through Albuquerque Florist’s website at www.albuquerqueflorist.com is an easy option for those who aren’t able to visit the showroom. The website also provides pictures and product descriptions of the flowers.

Online ordering at Albuquerque Florist also allows for same-day delivery within Albuquerque, Rio Rancho and Corrales, with cut-off times varying between noon and 2 p.m., depending on the day and the zip code of the delivery address. “Our system auto-generates route mapping with GPS, which translates into better on-time deliveries,” says Rigler.

Orders for flowers have a guarantee to be delivered on time or the purchase is free, says Rigler.

Albuquerque Florist also works with flower shops outside the metro area. For example, customers may place an order with Albuquerque Florist, who would then transfer that order to a flower shop in the area where the delivery would take place.

To place an order with Albuquerque Florist, visit www.albuquerqueflorist.com, or call 881-3336.


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